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She earned $35k profit in 15 months via Facebook Marketplace 🧐

Welcome to a fresh edition of eBiz Insider, my free newsletter packed with tips, insights and opportunities to build your online business.

Today...

  • $35K Profit in 15 Months via Facebook Marketplace

  • Your First $25K Revenue on Amazon

  • Sold His Unoriginal Business For $300K After 2.5 Years

  • Egyptian Rottweiler Guy Makes Millions

  • His 99% Passive Side Projects Earn $700/Month

  • Happy Quitter's Day

  • $3,771/Month Selling His Sawdust

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$35K Profit in 15 Months via Facebook Marketplace

Claire McCann is the founder of The Furniture Flip, where she teaches how to flip furniture for profits on marketplaces like Facebook and Craigslist 🪑

Claire's story via a recent interview

When school teacher Claire McCann turned a $65 used table set into $300, she discovered a profitable new side hustle…

Just 15 months later, Claire has earned over $35,000 in profits from furniture flipping.

Her strategy…

trying to purchase inventory for 50% or below retail value.

And…

To gain more local eyeballs on her furniture listings, Claire joins Buy & Sell groups relevant to her area. She’ll join 20 or more hyperlocal groups on Facebook, in addition to broader sites like Craigslist…

Trial and error is crucial, however, as Claire needed to find what furniture shapes, colors and brands resonate in her local market. She ate the losses from her design misfires in the name of research.

Check out Facebook Marketplace and see what products are for sale in your area. Might be some furniture or other products there that you could flip for a nice profit 🤑

You could also try selling your own unused items on there for extra cash.

💡 Claire's tip for sourcing items…

if you're commuting somewhere for work or somewhere you go frequently, this is what I did when I began… I looked at my commute line. 

You get it on the way back from commuting, so you save money on gas anyway. As long as it fits in the car, or at the back.

Sure, this kind of business requires a lot of leg work, but Clarie's experience proves that it can be a worthwhile side hustle 👍

I also like how Claire is now leveraging her success to teach others and scale her business.

For example, on this page she's selling a $10 digital guide and offering consultation calls.

Smart 😎

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Sold His Unoriginal Business For $300K After 2.5 Years

Noah Bragg is the founder of Potion, a Notion-based website builder.

According to a recent profile, he sold it last April for $300,000 😎

It all started in Nov 2020 when Noah tweeted

I'm going to start a new SaaS and build in public starting tomorrow!😃👍

And he did just that. See some of his popular tweets here.

One tweet summarizing the business journey…

I took 2 months to build the MVP.

On day 2 of early access, I got my first customer.

And within the first 3 months of launch I got my first 75 users, which all came from Twitter.

From the aforementioned profile…

Next, Potion got more eyeballs when he launched it on Product Hunt [and got the #1 product of the day.]

😕 But it wasn't all plain sailing, as Noah notes that he hit…

6 months of plateau in mid 2022.

He broke out of that and

I built it up to $6,300 MRR.

But I was ready to move to a new challenge and it seemed like it might be a good time to sell Potion and harvest the value I've built.

Then

I ended up selling Potion for $300k! 🎉

I'm really happy with the outcome.

The most interesting thing to me about Noah's story 👇

Potion wasn’t the first Notion-based website builder. It has plenty of competition from the likes of Super.so, Simple.ink and Feather.so.

Which goes to show that you don't need to have an original business idea to be successful. There's often plenty of room for several similar products to succeed in the market.

Simple.ink also ended up selling for 6-figures, and founder Ch Daniel acknowledged

We weren’t the first Notion website builder.

His advice…

Don’t copy as in steal. But copy and add the things you think you can do better.

You’ll always figure some stuff out you can do better, even if it’s down the line.

🔎 permalink

🗂 Egyptian Rottweiler Guy Makes Millions

From the archive, published June 2022…

I first heard about Ahmed Sobhy via this short profile.

He’s a guy from Egypt 🇪🇬 who started a Facebook page about the Rottweiler dog breed back in 2012 (first post).

Apparently the page gained 200,000 followers in the first few weeks, and Ahmed has gone on to grow…

That last one is probably the big money-maker for Ahmed. Social Blade estimates the channel’s annual earnings between $145,200 and $2.3 million 💰

Crazy that someone can make millions mainly by sharing memes and videos of the 8th most popular dog breed.

🔎 permalink

His 99% Passive Side Projects Earn $700/Month

A recent post on Reddit from Muhammad Kashif Shabbir in 🇵🇰 Pakistan…

The tool in question is Bulk Image Compressor, a free image compressor with a simple $10 upgrade for unlimited use.

Seems most people find the tool via search engines 👀 but Muhammad didn't do much in terms of SEO…

I use ahrefs free version….

I didn't really do any backlink building except a PH launch. It idled for ~9 months and made no money until I changed my targeting to "bulk image compressor" instead of "image compressor"

📝 In another post he shares his experience building side projects…

I didn't have much success yet but I make ~700 a month with 95% profit ratio and 99% passive.

You can see all of Muhammad's projects here 👈

How he chooses what to build…

Build something that solves your own problem… This will keep you from building products that no one wants to use. If not your own, build to solve a friend's problem.

If you have a problem, many people may have the same problem…

If you can't find anything, be more observant and/or be more interesting/interested…

When you solve your own problem, if the product doesn't work, (i.e. you couldn't market it)… You will learn building, you will learn shipping. Your muscles will train.

Next time, you will be able to ship faster and better.

⚡️ Speed is key…

Pick ideas that you can ship in 2 days max. This will filter all the ideas that you can't ship in a week. Yes, when you think it will take 2 days, it will likely take a week or so…

More shipped products === more luck.

Agreed. The more you try, the more chances you have to hit the target 🎯

Last words from Muhammad…

If something solves someone's problem, there's a 100% chance somebody is willing to pay for it. Do not self reject. Market is the only test.

🔎 permalink

Happy Quitter's Day

Did you know that today, January 12th, is Quitter's Day? 🗓️

In 2019, extensive research was conducted by Strava — a social network for athletes — and it was found that approximately 80% of people who made New Year’s resolutions have tapped out by the second week of January. Making deductions from the available 800 million user-logged activities in that year, Strava even went on to predict that the second Friday of January was the fateful day when the motivations of most quitters begin to decline. The main areas of focus for resolutions involve exercise, eating habits, and weight loss.

So if you're thinking of quitting your New Year's resolution today, try to hold out for another week at least.

That will put you ahead of 80% of people 😉

Also, if you really need a break, instead of quitting, just give yourself a day off.

But keep in mind the "never miss twice" rule from James Clear’s Atomic Habits 📖

The idea is that, when building a good habit or breaking a bad one, inevitably you’ll drop the ball. You might miss a workout, or fail to hit your pitch target for the day, or whatever.

Missing once is okay, it happens. But make sure you don’t miss two times in a row. 

As James writes…

Missing once is an accident. Missing twice is the start of a new habit.

🗂 $3,771/Month Selling His Sawdust

From the archive, published April 2022…

Justin Welsh – who has apparently earned $2 million in 2.5 years as a solopreneur – writes

Think about the recurring tasks on your calendar that are related to your career, side hustle, or even hobbies. There’s income in there.

Do you write weekly?
Do you project manage weekly?
Do you create automation weekly?
Do you document processes weekly?

If the answer is “yes” to any of these questions (or many other examples) you can easily turn this into recurring revenue.

Justin was already creating templates for sharing his own content on social media, and figured he might be able to turn those templates into a product.

Now he’s earning $3,771/month with a subscription service that delivers “5 fill-in-the-blank templates that you can use every month.”

Daniel Vassallo calls this selling your sawdust 🪚

What sawdust do you produce as you go about your regular work? 

Could you sell some of that?

🔎 permalink

Thanks to Fardeen Khan for helping me write and research today's newsletter.

Hasta la próxima, rock on with your legendary self 💪

Niall DohertyNiall Doherty – Canillo, Andorra
eBiz Facts   (follow on twitter)

P.S. Today's email is brought to you by Helium 10 👈

Use this link to sign up and get 30% off for the first 3 months. With that you'll have full access to their highly-rated Amazon software and training.

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